Ending Soon! Save 33% on All Access

3 Success Strategies for Crafting the Perfect Elevator Pitch These veteran pitch competition winners share their best advice.

By Entrepreneur Staff Edited by Jessica Thomas

Entrepreneurs know that running a business means many things — product development, fundraising, marketing, branding, customer service and more. Distilling everything your company is down to one 60-second elevator pitch might seem like an impossible task.

For Sonia and Bill Massey, co-founders of product development consultancy TimeAway LLC and its flagship product The Restroom Kit, crafting the perfect elevator pitch took time and practice. But after appearing on Entrepreneur Elevator Pitch and Steve Harvey's reality show Funderdome, the duo have their pitch down to a science.

Here are three of their best tips for impressing investors with your elevator pitch.

Entrepreneur Staff

Entrepreneur Staff

Editor

For more than 30 years, Entrepreneur has set the course for success for millions of entrepreneurs and small business owners. We'll teach you the secrets of the winners and give you exactly what you need to lay the groundwork for success.

Want to be an Entrepreneur Leadership Network contributor? Apply now to join.

Business Solutions

Help Your Business Excel with a Lifetime of Microsoft Office for $49.97

Invest in productivity and get Microsoft Office for life.

Business News

More People Are Exploring Entrepreneurship Because of This Unexpected Reason

More new business applications were filed in 2023 than in any other year so far.

Starting a Business

How to Find the Right Programmers: A Brief Guideline for Startup Founders

For startup founders under a plethora of challenges like timing, investors and changing market demand, it is extremely hard to hire programmers who can deliver.

Business Ideas

63 Small Business Ideas to Start in 2024

We put together a list of the best, most profitable small business ideas for entrepreneurs to pursue in 2024.

Business News

TikTok Reportedly Laid Off a 'Large Percentage' of Employees as the App's Fate in the U.S. Remains Unclear

Laid-off TikTok employees were notified Wednesday night through Thursday morning.