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The Factor All Business Owners Must Understand This CEO explains the one quality that he believes entrepreneurs need to study and master for success.

By Entrepreneur Staff

Having a business idea doesn't always lead to running a successful business. According to Dave Shutler, CEO and president of Utility Systems Solutions, what's key is understanding risk and the impact that any business can have on employing families and providing opportunities. Knowing how responsibility factors into risk and reward is essential for any long-term venture. To learn more, watch this short video.

Related: Waiting for That 'Light Bulb' Moment? Don't.

Entrepreneur Staff

Entrepreneur Staff

Editor

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